Articles

Paul Potts writes a great article on What is a Podcast -- from an aesthetic/production/creative sense. In addition to espousing just about everything about podcasts that I love, too, he has also some great things to say about radio drama. And I love what he says about professionalism (as much as I try to make a "polished" show!): The podcast world is vast, and contains multitudes. "Polish" is code for "make it sound like everyone else does, or we will look down on you." "Professional" is … [Read more...] about What Makes a Podcast a Podcast?

The second installment in the internet marketing for audio drama series came to me rather unexpectedly as I routinely perused the Google Analytics stats for the last three months. So back in March, Radio Drama Revival saw something like quadruple the average number of visitors to the site. With a bit of a quizzical "What gives?" I dug deeper into the stats, and saw that nearly all of the traffic spike was the result of StumbleUpon. Woohoo! I must'a got stumbed! Now, at work, I deal with … [Read more...] about Using Social Media to Promote Audio Drama

As much as my passion is all things audio, my paid gig is internet marketing with a local firm, Hall Web Services. What that means is that on a daily basis I'm grilling websites, writing optimized web code, writing the most interesting copy I can muster and figuring out interesting ways to market products and services online. So it shouldn't be surprising that I have some observations about the state of the audio drama community's internet marketing efforts. For the most part, it's … [Read more...] about What Every Radio Dramatist Should Know About SEO